To educate school children on responsible road safety behavior and create safety ambassadors

Kochi, January 17^th 2017: Nippon Toyota in collaboration with Toyota Kirloskar Motor today announced the inauguration of its first of its kind "Safety Model School" project in Kerala at Rajagiri Public School, Kochi. The new program is a pilot project of "Team Toyota India" an entity formed by TKM along with dealer and supplier partners to contribute to the society in the best way possible.The 'Safety Model School' project aims to educate and sensitize school children, teachers, parents and school bus drivers on responsible safety habits and ensure a safer traffic environment for the next generation.Team Toyota India works with the mission to create a better India and a better earth for all. It works as one team with one goal along with all business partners in each region with their employees and families.

Mr. Babu Moopan, Chairman & Managing Director – Nippon Toyota, Mr. K. G. Samuel Dy. Transport Commissioner – Central Zone, Mr. Akito Tachibana, Managing Director, Toyota Kirloskar Motor, Reverend. Father. Joy Ureth, CMI, Superior, Sacred Heart Provincial House, Rev. Fr. Varghese Kachapilly, CMI, Director, Rajagiri Public School, Mr. Sadiqu Ali, RTO – Ernakulam and Mr. Akitoshi Takemura, Senior Vice President, Toyota Kirloskar Motor, at the inauguration of the "Safety Model School" project at Rajagiri Public School, Kochi.

The inauguration event marked the presence of dignitaries such as Mr. K. Mohammed Y. Safirulla I.A.S., District Collector & Chairman District Road Safety Council, Mr. K. G. Samuel Dy. Transport Commissioner – Central Zone, Reverend. Father. Joy Ureth, CMI, Superior, Sacred Heart Provincial House, Mr. Babu Moopan Chairman & Managing Director – Nippon Toyota along with representatives from Toyota Kirloskar Motor's senior management, Mr. Akito Tachibana, Managing Director and Mr. Akitoshi Takemura, Senior Vice President.

Nippon Toyota, one of the most trusted dealership of Toyota in Kerala has owned the responsibility to enhance the road safety conditions in Kochi as a part of Team Toyota activity. The newly launched "Safety Model School" a unique comprehensive safety program has been initiated by Nippon Toyota reinforcing its safety commitment. The program is aimed at creating Safety Ambassadors in schools by creating Safety zone within school, Toyota Safety Education Program, Evaluation of school buses & training of bus drivers and Creation of safety group in the school.

Students taking the safety pledge at the inauguration of the "Safety Model School" project at Rajagiri Public School, Kochi.

This unique initiative will comprise of four phases: Firstly, Safety zone will be created within the school campus of Rajagiri Public School, it will include speed breakers, zebra crossings, road lane markings and sign boards.Children will be educated on the importance of road safety signals, following the right safety behavior, adhering to traffic rules, causes of accidents. To further expand road safety education in a sustainable manner, Toyota Safety Education Program, an interactive learning program will be implemented in the school, which is designed especially for young school children to create strong safety sense. Towards achieving the safest commute for the children to and from school, school buses will be inspected, and drivers will be trained on safe driving practices and certified. Safety groups will be formed involving representatives from student council and Parents Teacher Association for to spread the safety awareness wider and make it more impactful through role models. This "Safety Group" will be responsible for sustaining all safety related activities inside the campus.

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